2026 SNOW SUMMIT IS OVER! OUTCOMES REPORT TO BE RELEASED SOON
.png)
about the snow summit
The Snow Summit is Snow Resorts Australia’s flagship national industry event, bringing together resort leaders, industry, sport, operators, suppliers, government, chambers and experts for two days of learning, collaboration and sector-wide planning.
The event focused on the future of the sector - with themes around visitor experience, economic development, participation, workforce, technology, sustainability and climate adaptation.
Innovation, Insights
& Impact
Keynote addresses, plenary sessions and industry panels exploring the ideas, challenges and opportunities shaping the future of the Australian snow sector.
Industry Data &
Economic Impact
Presentation of the industry’s most comprehensive economic analysis, highlighting snow’s contribution to regional economies and strengthening the sector’s collective evidence base.
Snow Industry
Roundtable
A facilitated forum to capture collective insights and identify key priorities for inclusion in the Summit’s Industry Outcomes Paper.
Industry Networking
& Engagement
Structured and informal opportunities across two days, including the Summit Industry Dinner, designed to foster meaningful connections across the alpine ecosystem.
EVENT HIGHLIGHTS
FEATURED SPEAKERS
Strategic session:
​
‘Is it all downhill from here? Reflections on Australia’s Snow Industry: The Realities, Challenges, and Opportunities Ahead.’
Pete Brulisauer
Vice President, International Business Development |
Alterra Mountain Company
PROGRAM HIGHLIGHTS
Across two days, the Snow Summit examined the key forces shaping the Australian snow industry. Some of the key sessions included:
​​
-
The Hidden Giant: Snow’s Surprising Role in Australia’s Regional Economy
-
Beyond the Mountains: Snow, Communities and Regional Prosperity
-
World-Leading Snow Management: How Australian Resorts Set the Standard
-
How Guests Choose Snow: The New Decision Journey
-
Pricing, Perception and Participation: Barriers to Growth
-
What the Market Is Telling Us: Insights from Suppliers and Retailers in Snowsports
-
Building Careers, Not Just Seasons: Opportunities for the Next Generation
​​
The Summit will launched the new 'Know Before You Go' Snow Safety campaign and modernised Alpine Responsibility Code.​​
GOLD SPONSORs
SILVER SPONSORs
BRONZE SPONSORs
